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2021 National Children’s Month: DSWD, partners continue to champion children’s rights amid pandemic


To drumbeat attention towards upholding and protecting children’s rights amid the COVID-19 pandemic, the Department of Social Welfare and Development (DSWD), Council for the Welfare of Children (CWC), National Youth Commission (NYC), and other partner government agencies and organizations will spearhead the observance of the 2021 National Children’s Month (NCM) this November.

By virtue of Republic Act 10661, the NCM is an annual celebration which commemorates the significance of the adoption of the Convention on the Rights of the Child (CRC) by the United Nations (UN) General Assembly on November 20, 1989. It also aims to strengthen the call for public awareness and support in protecting and promoting the rights of children.

The month-long activity highlights the theme, “New Normal na Walang Iwanan: Karapatan ng Bawat Bata Ating Tutukan!” The theme aims to give attention to the difficulties experienced by children in the new normal setting such as concerns on their rights to survival, development, protection, and participation.

Likewise, the celebration will continue with the gains of the previous NCM celebrations which is anchored on the 3rd National Plan of Action for Children (NPAC) Goals to progressively realize the rights of children.

NCM Activities

In compliance with the minimum health standards and safety protocols set by the government, all activities of the NCM Celebration will be held virtually, particularly on the Facebook page of the CWC at https://www.facebook.com/CWCgovph/ and cross posted at the DSWD Facebook page at https://www.facebook.com/dswdserves/.

To jumpstart the celebration, the “Talakayang Makabata: The Virtual Press Conference” will be held on October 26 to discuss relevant issues concerning children’s rights during the pandemic. It will be attended by representatives from the DSWD, CWC, NYC, and other concerned agencies.

On November 3, an online kick off ceremony of NCM will be held.

It will feature messages of support from children, youth leaders, national agency partners, and child rights supporters and advocates.

Meanwhile, learning sessions with children will be conducted by the CWC and Consuelo Foundation every Saturday of November.

On November 26, there will be culminating activities and awarding of winners of the NCM Logo-Making Contest.

Child Online Safety

In line with children’s protection, the DSWD, as the chair of the Inter-Agency Council Against Child Pornography (IACACP), also emphasized the need to address online sexual abuse and exploitation of children (OSAEC), especially during the pandemic wherein children are not allowed to go out of their homes.

Concerned citizens are encouraged to remain alert and report to the authorities all forms of abuses against children through the Recovery and Reintegration Program for Trafficked Persons (RRPTP) Hotline (02) 8931-9141 or send text message Text DSWD <space> blockchildporn<space> URL address and send to 2327 or Text blockchildporn <space> URL address and send to 0918-9122813.

The DSWD remains committed to protect and uphold the rights of children by continuously establishing stronger and more unified platforms to address policy gaps and programs necessary in creating a safe and friendly environment for the full participation and realization of children’s rights around the country.

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