{"id":14801,"date":"2021-05-07T16:34:29","date_gmt":"2021-05-07T08:34:29","guid":{"rendered":"https:\/\/journal.com.ph\/?p=14801"},"modified":"2021-05-07T16:34:29","modified_gmt":"2021-05-07T08:34:29","slug":"pldt-and-smart-reap-gold-capturing-multiple-wins-in-2021-asia-pacific-stevie-awards","status":"publish","type":"post","link":"https:\/\/journal.com.ph\/pldt-and-smart-reap-gold-capturing-multiple-wins-in-2021-asia-pacific-stevie-awards\/","title":{"rendered":"PLDT and Smart reap gold, capturing multiple wins in 2021 Asia Pacific Stevie Awards"},"content":{"rendered":"

The Philippines\u2019 largest and fully integrated telco PLDT and its mobile unit Smart recently won four major awards, including Gold at the 2021 Asia-Pacific Stevie Awards.<\/p>\n

Garnering the Gold Stevie for Innovation in Public Relations Videos is Connected by Hope: PLDT and Smart’s thematic AVP<\/em>. When COVID-19 spread, reunions, vacations, and all forms of get-togethers that made Filipinos feel connected with each other virtually disappeared. Such isolation threatened to rip the very fabric of Pinoy society as it trapped people\u2014rich and poor\u2014in the confines of their own homes. PLDT and Smart realized that it has a responsibility to keep hope alive, and the 60-second video showed how the group’s world-class connectivity solutions kept Filipinos #ConnectedByHope.<\/p>\n

Silver Stevie Winner for Most Valuable Corporate Response is #StayHome, #StaySmart omnibus PLDT and Smart COVID-19 response<\/em>. The omnibus program covered group-wide efforts to keep customers, partners, and frontliners safe and connected amid the global pandemic, through a future-proofed network infrastructure, an array of relevant services, communication-as-aid initiatives, and more.<\/p>\n

One of the two Bronze Winners is the #NoLearnerLeftBehind: PLDT and Smart Group-wide education initiatives<\/em>, under the category for Innovation in Community Relations and Public Service Communications.<\/p>\n

Among the 17 United Nations Sustainable Development Goals, PLDT and Smart deem SDG #4: Quality Education as a foundation in improving people\u2019s lives and obtaining sustainable development.<\/p>\n

The group\u2019s tech-based education programs include:<\/p>\n